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The Counter Cafe in Hackney Wick

I’ve mentioned The Counter Cafe before as it was one of my favourite places to go for brunch last summer. Until One Million Gold Stars blogged about her visit there on a cold winter’s day (here) I had assumed it wouldn’t be too welcoming in the depths of winter as it is located right on the edge of Hackney Wick in an exposed old industrial building that has as many holes as walls.
Well I am glad I revisited as it was warm and as good as ever. Whilst the The Counter Cafe guys may have opened an offshoot by the Olympic Park with an astounding view of London’s biggest building site (review of Feijoa/ Container Cafe here) I would pick the original over the upstart any day.

My first visit to The Counter was centered around the coffee and that remains at the heart of any visit there. At the core of everything, they do great flat whites. The food used to be mere background and had a slightly problem in that it lacked any texture or contrasting layers. However, they really seem to have really found their feet as when we visited it was transcendental brunch brilliance.

French toast

The French toast was simply magnificent. I am actually rather proud of my picture of it since it captures a glint of how good it is. However, for me it was actually the eggs Benedict which won the day. Freshly made hollandaise sauce, perfectly poached eggs, ham and spinach (nicked from an eggs Florentine).

The one thing is, it is slow, and by that I mean a bit slower than relaxed. Take a paper, have decaf if you are liable to get edgy and settle in. You are in for a treat.

  • Price – £10ish
  • 4 Roach Road London E3 2PA


  1. Gail

    Gawd, I want to go down there right now…

  2. Tom

    I have never been there in an evening but I really want to go up there as I think it could be an awesome place for a leftfield desolate drinking session.

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